Tag Archives: Internet

Internet Advertising: Paid Search Ads Don’t Always Pay Off, Study Finds

Businesses spend billions to reach customers through online advertising but just how effective are paid search ads? Using data from eBay, economist Steven Tadelis at UC Berkeley’s Haas School of Business compared whether consumers are more likely to click on paid ads than on free, generic search results and found that advertisers may not be […]

Leave a comment Continue Reading →

2013 Q1 Internet World Statistics

From our friends at www.internetworldstats.com Internet Gender Divide Currently there are 2,749 million estimated internet users in the world. Although this statistic shows a promising upward growth, there is a digital gap between men and women in regards to internet adoption. This disparity is more pronounced in less developed countries. In the developing world, men […]

3 Comments Continue Reading →